

Pokerist kamagames install#
Most users install our apps to play and communicate-but others are keen to play at cash tables. Highlighting new features is crucial because poker is a core game with specific audiences divided by types of interest.
Pokerist kamagames update#
We also regularly introduce features for different audience segments, and we update our ads to reflect new updates.

Conversely, the UA team helps improve engagement and retention and provides insights on how different features can help an app succeed. The product team helps the UA team analyze new features in many different dimensions. We have seen success from close collaborations between the product and UA teams on new product functionalities. You have to poach users from your competitors while safeguarding your loyal base.Īt KamaGames, everyone works on new approaches to help grow our share of the mature casino market. To scale your app, it is no longer enough to acquire new users. This declining growth makes our user base very limited and picky. Recently, the volume of poker app downloads has slowed. We operate in a competitive niche market where new apps appear each year. Lump sums from store revenue make social casinos look especially attractive. KamaGames is one of the key players in the Social Casino vertical, owing to its flagship titles Pokerist and BlackJackist. More than thirty new ad partners have been signed and added to the KamaGames portfolio with Veronica’s help, four DSPs, TikTok and Spotify among them. At KamaGames, Veronica searched for new partners for user acquisition and explored alternative ways of business development. As players already have a high level of social interaction within the portfolio, KamaGames feels this new feature will be a strong foundation to drive socialization even further.Veronica Menchitskaya is Business Development Manager at KamaGames, a European social mobile poker operator with 150 million players worldwide. In addition to the initial referral bonus, the higher the engagement the new player has with the app, the higher the reward for the player who referred them. As a reward, when a current Pokerist player refers a new player to the game, both will be rewarded with virtual chips. Upon completion of each task, players will receive valuable in-game items and move through the map unlocking new games and greater rewards.Īnother of the key features of this latest Pokerist update, the referral program, will allow players to invite friends into the game via the app. The Casino Guide works as a map that guides players through various tasks and achievements which range from trying specific games to winning a game with a particular combination of cards.
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It is geared towards new players and also players who, as of yet, have not discovered the full extent of Pokerist’s collection of social casino games. KamaGames is also launching the Pokerist app Casino Guide. Overall, KamaGames has 120 million players in 160 countries. The average revenue per paying user is good, and engagement is up across the 11 games in the app, Kuznetsov said. Now, over the past six months, more than 30 million bets have been made. KamaGames soft-launched sports betting on a smaller scale earlier this year, and that taught the company that players had significant interest in the feature. In general, if you want to do social sports betting, you can’t do it with one product.

“Some players haven’t bet before but heard about these events. “We use events to drive new commerce to betting,” he said. The events drive players back to the app. In addition to the regular sports, KamaGames has also recognized the growing popularity of esports by including Counter Strike, Dota 2, StarCraft 2, Overwatch and League of Legends to the new social sports betting feature. The catalog of sports and leagues available to players will now include more than a dozen sports along with major leagues such as the English Premier League, Spanish La Liga, Italian Serie A, Champions League, NFL, NHL, NBA, and MLB.
